Project sponsorship: the secret to project success
Leveraging your leaders to create project success.
Project delivery itself isn’t rocket science, yet time and time again it appears that lessons are not learnt about what worked, and what didn’t.
In the past there had been an expectation that it is up to the project manager to make a project happen. That may still be the case in some organisations however it is now more common to expect a project to be sponsored by a non project resource.
Effective project sponsor engagement is critical. Projects with a highly engaged sponsor deliver significantly better business outcomes and on-time, on-budget performance than those that don’t. The effectiveness of the project sponsor role is the best way to predict project success or failure.
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